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Crowdfunding investment for a P3 can help promote sustainable infrastructure projects. Investors who support sustainable infrastructure can vote with their dollars and choose to invest in projects that have demonstrated a commitment to sustainability by being Envision rated. If sustainable infrastructure projects are shown to be preferred by investors over non-sustainable projects, then infrastructure planners will be motivated to ensure sustainability in order to increase their competitiveness in the capital markets. Furthermore, if project sponsors can demonstrate a social return associated with the sustainability of their project, investors may accept a lower financial return, thereby decreasing the cost of capital, and increasing the economic viability of project.